Apple in China

*** THE NEW YORK TIMES BESTSELLER ***  * WINNER OF THE SABEW BEST IN BUSINESS BOOK AWARDS 2025 FOR BUSINESS REPORTING *  'Absolutely riveting' Peter Frankopan, author of The Silk Roads 'Disturbing and enlightening' Chris Miller, author of Chip War 'Hugely important' Rana Foroohar, author of Makers and Takers 'A once-in-a-generation read' Robert D. Kaplan, author of Waste Land As Trump wages a tariff war with China, seeking to boost domestic electronics manufacturing, this book offers an unparalleled insight into why his strategy is embarrassingly naïve. Apple isn't just a brand; it's the world's most valuable company and creator of the 21st century's defining product. The iPhone has revolutionized the way we live, work and connect. But Apple is now a victim of its own success, caught in the middle of a new Cold War between two superpowers. On the brink of bankruptcy in 1996, Apple adopted an outsourcing strategy. By 2003 it was lured to China by the promise of affordable, ubiquitous la